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Caroline Buchanan

MEDIA KIT 2020

Caroline Buchanan

Dual Olympic athlete, 8 x World champion, and female mentor, Caroline Buchanan has done it all. As a highly energetic action sport athlete, Caroline’s audience comes mostly from her achievements on the bike and her authentic ability to engage with her followers through social media.

Not only is Caroline’s content exciting and adrenaline fuelled, when it comes to content, she pushes creativity to its limits. She takes her followers into every race, track and behind the scenes of a world champion’s life. Off the bike, Caroline’s passion is female empowerment, supporting young and upcoming talent of the next generation. Aside from releasing her first children’s book ‘Girls Can B’, Caroline also fosters strong partnerships with brands in terms of collaborations and exposure in a range of diverse fields and audiences.

 

@cbuchanan68

The stats

161K+

Instagram Followers

122K+

Facebook Followers

20.6K+

Twitter Followers

9K

YouTube Subscribers

5.6%

Engagement Rate

25.34

Core Fan Age

Source: Q-83, 2020

ALIGN YOUR BRAND WITH CAROLINE ACROSS THE FULL SPECTRUM OF FITNESS AND ADRENALINE

Fitness

Health

Lifestyle

  • 2020

    Tokyo Olympics

  • 2018

    Book Release – Caroline’s first children’s book “Girls Can B” Active recovery and rebuild to return to cycling.

  • 2017

    Accident – Involved in an off-road vehicle accident, suffering from serious injuries and a collapsed lung, spending time in the ICU

  • 2016

    Rio Olympics – Semi-Finalist at the Rio BMX Olympics

  • 2013

    Launch of an all girls BMX team to financially assist, mentor and promote young women in the cycling industry

  • 2012

    London Olympics – Placed 5th in her first Olympic Games